Nike Harnessing the Power of Social Media

This is an incredible social media campaign (tied in w/ Livestrong) that Nike is executing during the Tour de France. Check out the vid below -- and for more info read here.

Microsoft v. Google - The Green Challenge!

Very interesting piece on CNET News (http://digg.com/d1vuQj) - Microsoft is unveiling its Hohm application that helps users reduce home energy costs. This competes with Google's PowerMeter - although both are still in Beta stages. However, this really paves the road for an all out tech war over energy cost reduction applications - which can't be a bad thing! Below is a snapshot of the Hohm interface.

South Carolina Republican Party Votes to Censure Gov. Sanford!